The environment has become a hot topic for everyone around the world, particularly for businesses. With natural resources nearing depletion and excessive pollution causing devastating effects on the environment, companies decided to change their manufacturing techniques. These “green” techniques make use of renewable energy, environmentally friendly technology and recyclable packaging. When products are produced this way, they are called sustainable products.
Since they first became available in retail stores, sustainable products have been flying off the shelves. Because of their success in sales, more manufacturers are becoming greener and realizing the products’ social, economic and environmental value in the process. Sales of sustainable products are not showing signs of slowing down and it is likely these products will be around for a long time to come.
Not only are sustainable products safe for the environment, they are safe for people and their communities as well. Because of the way they are produced and the materials they are made from, sustainable products pose no threat to the health of individuals. From the time the raw materials are collected for production to the end of their life cycle, sustainable products do not affect the wellbeing of human beings.
A greener manufacturing process means that every stage of production – from extracting materials to the disposing of the product- is cleaner and lowers overall pollution. Environment-conscious companies also use renewable energy. The most common types of renewable energy are hydroelectricity, solar power and bio fuel. Other sources include wind, tides and heat. Hydroelectricity is energy generated from water, solar from the sun and bio fuel from living plants.
In addition to using renewable energy, manufacturers utilize greener technologies as well. Biofuel is used for transportation and in some cases, electric vehicles. Green chemistry is also a rising trend, as well as energy-saving lighting and recycling. Pollution is kept to an absolute minimum to ensure the protection of the environment and people therein.
An impressive feature of sustainable products is that they can be recycled instead of being thrown away. These products are part of a closed-loop system, where recycled products are used as raw materials for new products. When the life cycle of new products ends, they are in turn used as raw materials as well. Any waste produced is healthy, non-toxic and bio-degradable.
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The performance and cost were under scrutiny when sustainable products first came on the scene. Many found products to be inferior in quality, efficiency and high in price. However, processing techniques have improved over the years. Today, sustainable products are cheaper to buy and to make, and deliver the performance consumers expect.
There are many great sustainable products on the market today. PUMA, a reputable sportswear company, has launched the InCycle range of footwear, active wear and sports accessories manufactured through green processes. BMW, a world renowned car manufacturer, also has its own line of electric cars that include the i8 sportscar and urban i3.
The advent of sustainable products has changed the way manufacturers, individuals and communities view the environment. The product’s life cycle – from sourcing raw materials until the end of its life – is economical, safe and environmentally friendly. Sustainable products are competent, affordable and all-natural.